Jennette Phillips Toderick

Above: Jennette Phillips Toderick and Michael Toderick, Director of Growth & Development

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Highlights

• Elevated Marketing & Global Reach
• Deep Local Expertise
• Full-Service Support
• Agent Development & Leadership

 CENTURY 21 Coastal Properties is a full-service residential real estate brokerage handling everything from first-time homebuyers and luxury estates to investment properties and multi-unit opportunities. The firm has served the South Bay for over 40 years. CEO Jennette Phillips Toderick oversees the company’s vision, operations and growth strategy while leading a team of more than 200 agents.

Tell us about your team.

At CENTURY 21 Coastal Properties, we operate like a family. Our experienced professionals, rising agents and dedicated support staff all share the same commitment to service, integrity and results. Many of our agents are deeply rooted in the South Bay—they live here, raise their families here and are actively involved in the community. That local connection gives us a genuine understanding of the neighborhoods we serve and the people who call them home. Behind the scenes, our operations team ensures every transaction runs smoothly, from marketing and compliance to escrow coordination and client communication. We’re proud of the culture we’ve built—collaborative, driven and professional—where success is shared and growth is intentional.

What does leadership in real estate look like in today’s market?

Leadership goes beyond transactions. It’s about setting standards, mentoring agents, protecting consumers and staying ahead of market shifts. We believe leadership means being proactive—whether that’s embracing new technology, educating clients through changing regulations or creating a culture of professionalism and accountability within our office. In a fast-moving and sometimes uncertain market, strong leadership provides clarity. And clarity creates confidence—for our agents, our clients and our community.

What is new and exciting for your business?

2026 is a major growth year for us. We’re expanding our footprint, elevating our marketing platform, and continuing to invest heavily in agent development and technology. Our focus is on building a modern brokerage that combines strong leadership, brand power and hands-on support. We’re seeing many experienced agents making the move to CENTURY 21 Coastal Properties because they want more than just a desk. They want leadership, accountability, culture and real market presence. In a shifting market, agents are looking for strong branding, strategic coaching, competitive commission structures and a brokerage that is truly invested in their success. That’s exactly what we’re building. Our goal isn’t just growth in numbers; it’s growth in quality, professionalism and impact within the South Bay community. 

Describe the current South Bay market.

Resilient, competitive and opportunity-driven. Despite shifting interest rates and broader economic headlines, the South Bay continues to show strength because of its coastal lifestyle, strong schools, limited inventory and long-term desirability. Well-priced homes are still attracting serious buyers. The pace is more strategic than the frenzy of past years, which creates opportunity for buyers and sellers who approach the market with the right guidance.

What neighborhoods are you watching?

We’re closely watching the Hollywood Riviera, South Redondo (especially the Avenues), Torrance and Hermosa Beach. These areas continue to see strong buyer demand because of their walkability, school districts and long-term appreciation potential. We’re also seeing interesting movement in parts of Lawndale and Hawthorne, where buyers are finding more entry-level opportunities and upside potential as values continue to climb outward from the coastal core. Inventory remains tight, so when well-priced homes hit the market in these neighborhoods, they tend to move quickly.

How do you help your clients stand out?

In today’s market, strategy wins—not just price. We focus on preparation, positioning and presentation. For sellers, that means elevated marketing—professional photography, targeted digital campaigns, strong storytelling and strategic pricing to create demand. For buyers, it’s about crafting clean, compelling offers with strong terms, clear communication and reputation-backed credibility. Relationships matter in this market, and our long-standing presence in the South Bay often helps our clients gain an edge.

Where do deals really get won or lost?

Deals are won or lost in the details. In competitive situations, it’s about terms, presentation and execution. Clean offers with strong timelines, solid lender communication, thoughtful contingencies and proof of performance matter. A track record of closing smoothly and communicating professionally makes a difference.

Photographed by More More Media