Norman Design Group

Phil Norman | 310-378-1111  |  23824 Hawthorne Blvd., Studio 200, Torrance  |

Describe the featured project.
The inspiration for this project was Spanish Coastal. We mixed influences of Spanish architecture in the fun unique tiles, custom light fixtures and a remarkable, hand-hammered copper hood in the kitchen—with influences of California coast integrating wood paneling, clean lines, lighter walls and fabrics. We designed the home from the ground up and incorporated indoor and outdoor entertaining areas. A seamless flow between the interior and exterior was important to the clients, and we achieved this by working from the beginning with the architect to execute a harmonious space plan and furniture layout.

We designed the wine room in the basement that has wonderful, custom-designed iron doors and a beautiful encaustic tile floor. The groin vaulted ceiling is accented with a gorgeous Vaughan light fixture that casts great shadows on the ceiling. The custom staircase adds magnificent touches of color in the background. A warm entertaining kitchen, luxury bath and outdoor covered veranda complete the package for a fun-filled home with all the amenities.

What makes your firm unique in this industry?
First, I offer a very approachable and uncomplicated process to what sometimes can be a very intimidating journey for our clients. Secondly, we hold to a very high standard the knowledge of all interior products and quality of work. Whether in the built-ins or the furnishings, we want the highest quality and detailing for our clients.

Why do South Bay residents need your services?
I am very excited to be right in the middle of South Bay’s discovery as a wonderful neighborhood to live and play. The home and design market is really taking off, and I think South Bay residents are looking for unique designers to bring extra style into their homes. Norman Design Group offers beautiful designs and emphasizes a reflection of your personality and taste in the final product. Without having to go to West Los Angeles to find your designer, Norman Design Group brings incredible talent and professionalism to the area. We are right here in your backyard, resourcing throughout the city and beyond on a daily basis to keep current with products available for your home.

What is the most valuable service you offer to clients?
I make sure there is a fluid connection between architectural detailing and the interior decoration.  We design and draw all of the molding and architectural details and then complete the home with furnishings and final touches. With this approach we capture both key elements that make a home successful. We understand first-hand how a young family lives in a home. They have busy everyday lives, and we try to make their experience along with their home easy and enjoyable.


 Phil Norman
(310) 378-1111
23824 Hawthorne Blvd., Studio 200, Torrance